الإصدار الحادي عشر من برنامج الماجستير في التجارة الخارجية و إدارة
الأعمال الدولية مصمم بشكل كامل حسب أنظمة
التعليم الإلكتروني التعلم الإلكتروني ، بهدف
تنمية و تطوير الخبرات و المعارف و الأدوات و التقنيات اللازمة لتصميم و تنفيذ
الإستراتيجيات العالمية المتعلقة بالمعاملات التجارية الدولية.
أهداف البرنامج:
تقديم برنامج تعليمي تطبيقي في تقنيات التجارة الخارجية (النقل الدولي،
الجمارك،..) و التسويق الدولي.
The Master in International Trade and Global Marketing at a distance
is designed to provide all the knowledge, tools and techniques necessary to
manage all technical aspects related to: International trade and Global Marketing of an import- export company.
It is addressed to all those wishing to specialize in international trade and
global marketing. The Master is designed for people without previous knowledge
or experience in international business as it begins with the basic knowledge of
international trade.
The duration of this master is 11 months and requires an average
dedication of 12 hours per week. The course can be studied in 4 languages:
English, Spanish, French or Portuguese. For improving international
communication skills, the student has free access to the materials in these
languages.
The master consists of 2 modules:
- International trade: to provide all the knowledge, tools and
techniques necessary to manage all technical aspects related to foreign
trade of an export company (Incoterms, transportation, customs, documents,
payments, documentary credits, international finance, contracts…)
- Global Marketing: to provide all the knowledge, tools and
techniques necessary to manage all technical aspects related to Global marketing of an export company (International Pricing, Product, Promotion,
Brand, Segmentation, Distribution…) In what types of job positions can a person work with this Master?
For example, the export department of export companies, in service companies
(logistics department, banking, consulting companies), public and private
institutions such as chambers of commerce, business associations, multilateral
organizations and also as an entrepreneur, creating one’s own business.